Cookie Policy

Cookie Policy

Effective Date: January 13, 2025

At The Shift Lab, we use cookies and similar technologies to provide you with a better browsing experience, analyze website performance, and deliver personalized content. This Cookie Policy explains what cookies are, how we use them, and how you can manage your preferences.


1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work efficiently, enhance user experience, and provide information to website owners.

Cookies can be classified into:

  • Session Cookies: Temporary cookies that are deleted when you close your browser.
  • Persistent Cookies: Cookies that remain on your device until they expire or you delete them.

2. Types of Cookies We Use

We use the following types of cookies on our website:

2.1. Essential Cookies

These cookies are necessary for the website to function properly. They enable core features like navigation, security, and accessibility. Without them, the website cannot operate correctly.

  • Legal Basis: Legitimate interest (GDPR Article 6(1)(f)).

2.2. Analytics Cookies

These cookies collect anonymized data about how visitors use the website (e.g., pages visited, time spent on the site) to help us improve its performance.

  • Legal Basis: User consent (GDPR Article 6(1)(a)).

2.3. Functionality Cookies

These cookies allow the website to remember your preferences, such as language settings or login details, to provide a more personalized experience.

  • Legal Basis: User consent (GDPR Article 6(1)(a)).

2.4. Marketing Cookies

These cookies track your online activity to deliver personalized advertisements and measure the effectiveness of ad campaigns.

  • Legal Basis: User consent (GDPR Article 6(1)(a)).

3. Cookies We Use

Below is an overview of the cookies used on our website:

Cookie NamePurposeTypeDurationThird-Party
[Cookie Name]Website functionalityEssentialSessionNo
[Cookie Name]Analytics and reportingAnalyticsPersistent (6 months)Yes (Google Analytics)
[Cookie Name]Ad targetingMarketingPersistent (1 year)Yes (Facebook Pixel)

 


4. How We Obtain Your Consent

When you first visit our website, a cookie banner will appear, asking for your consent to use non-essential cookies. You can choose to:

  • Accept all cookies.
  • Customize your preferences by enabling/disabling specific types of cookies.

You can withdraw or modify your consent at any time by accessing the “Consent Preferences” link available on our website footer or by clicking the blue cookie icon on our website.


5. Managing Cookies in Your Browser

You can manage or disable cookies directly through your browser settings. Note that disabling certain cookies may impact the functionality of the website. Below are links to cookie management instructions for popular browsers:


6. Third-Party Cookies

Our website may use cookies from third-party services, such as Google Analytics or Facebook Pixel, to collect data about your interactions. These third parties have their own privacy policies, which you can review:


7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time. Any changes will be posted on this page with the updated effective date.


8. Contact Us

If you have any questions about this Cookie Policy, please contact us at:
The Shift Lab
Email: contact@alinabestea.com
Phone: +39 3934317602

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